Birmingham Mail feature Syrian inspired bread for Oxfam appeal

Last Saturday 20 July, our bakers teamed up Oxfam Midlands to bake a one-off Syrian yoghurt flatbread to help raise awareness of Oxfam’s Syria Crisis Appeal. We’re pleased to say that the Syrian bread was a huge success and sold out within an hour. We were also featured with Oxfam Midlands in today’s Birmingham Mail (Thursday 25 July, page 16).

We’d like to thank all our customers for their enthusiasm on the day, and Dom for baking the bread in the Loaf Community Bakery. We would also encourage everyone to continue their support by visiting the Oxfam website or reading our previous Syria inspired bread blog.

Bakers use loaf to boost charity - Birmingham Mail (25 July 2013)
Bakers use loaf to boost charity – Birmingham Mail (25 July 2013)

Loaf, Building Community Through Food

As a social enterprise Loaf was set up with the purpose to promote good food and healthy living in communities and build community through food . This means putting our profits towards social projects, primarily in our local community.

This month we welcomed year 6 children and parents from our local Stirchley Community School on Pershore Road to Loaf Cookery School for their very own bread making workshop. The afternoon was a huge success and as teacher Karen Sweeney said “They had an amazing time! The children they were raving about it!”. With three year 6 workshops in total, and comments shared that it was one of the best workshops we’ve ever been to, we’ll take that as a thumbs up! In June we also hosted an enjoyable bread workshop with adults who are deaf and hard of hearing through the work of national charity deafPLUS.

For more Stirchley Community School workshop photos visit their school website – you may even spot a few familiar local faces.

Stirchley Community School Bread Workshop at Loaf
Year 6 pupils, parents & teachers from Stirchley Community School enjoy making bread at Loaf
Parents & children from Stirchley Community School at Loaf
Parents and children from Stirchley Community School at Loaf

We also offer occasional work placements to individuals with a passion to develop a professional career in baking, which this month included Megan Jones who is studying for a Diploma in Artisan Baking at the prestigious School of Artisan Food.

Megan Jones on student placement at Loaf from The School of Artisan Food
Megan Jones on student placement at Loaf from the prestigious School of Artisan Food

Loaf reaches new heights

This month Stirchley featured in the May edition of Brussels Airline’s bthere magazine.

Described as a ‘destination for creativity, comedy and exciting cuisine’, it included us at Loaf and celebrated other local community food and arts initiatives such as Stirchley Community Market. Stirchley seems to be making a name for itself – not only in the UK, but now internationally!

To read more visit the be the b there website or download the full magazine as a pdf. We’re on page 74.

Brussels Airlines bthere Magazine - May 2013
Brussels Airlines bthere Magazine – May 2013

Launching – The Loaf Loyalty Card

Last week we sent whispers around that we would soon be launching a Loaf Loyalty Card. Well the card is now up and running and available in Stirchley Stores. Just pick one up or ask at the till.

The Loaf Loyalty Card is our way of saying thank you to all our regular bread customers and local supporters, without which we would not exist. So, thank you!

Loaf Loyalty Card